Travel trade sales and Affiliates

Expand your product offering and earn commissions with the range of opportunities available at the VisitBritain Shop.

Why book with us?

  • Cheaper tickets and fast entrance at top UK attractions
  • Instant access to over 250 top British products including theatre, attractions, travel and more!
  • Exclusive products and Newsletters with latest news
  • Dedicated Key account management and global marketing
  • Buy with confidence from the Official Shop of the British Tourist Board

Cheaper bookings using the dedicated trade discount code

  • Enjoy trade discounts on most products simply by using your trade discount code at check-out 
  • No contract needed, instant confirmation
  • Simply book and share with your clients - confirmation vouchers don't have final price mentioned in the copy

To obtain your exclusive trade discount code, email us: Product@visitbritain.org

Join the Affiliate scheme

  • Send traffic to the VisitBritain Shop end earn commission on every booking made through the shop
  • Commissions paid every quarter once reached £100
  • Dedicated Affiliate portal for you to keep track of sales and download affiliate banners and links
  • Multilingual platform, ideal if you have a global client database
  • Align your brand with the UK Tourist board

To find out more information or to sign up to the Affiliate scheme, email us: Shopaffiliates@visitbritain.org

Bulk purchase opportunities

  • Official partner of Transport for London in the global marketing and promotion of their travel products
  • The Visitor Oyster card – The essential travel card for visitors travelling on all London transport including buses and the tube. Exclusive discounts available to your clients when showing the card! Competitive rates available. Find here the official rates for 2017.
  • Group Travelcard (10 pax+) - Exclusively available through the VisitBritain Shop
  • London maps – unique design from VisitBritain with no adverts. Possibility to personalise the front cover and more. Premium rates available

To find out more about offline orders, please email us: Oystertrade@visitbritain.org


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