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Attractions and tours in the UK

Looking to explore Britain’s most iconic sights and cultural highlights? From historic castles and royal palaces to immersive walking tours and family-friendly attractions, the UK is packed with unforgettable places to visit. Whether you're visiting London or travelling further afield, the VisitBritain Shop is the perfect place to begin planning your sightseeing.
  • Explore the best things to do with your family in the UK and enjoy fantastic experiences designed with families in mind.

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  • Make the most of your time in the UK and join one of our many day trips and tours to your favourite destinations in Britain.

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  • Take a dive into Britain's long and rich history with experiences to guide you in the discovery of world famous heritage sites all around the UK.

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  • Fall in love with Britain's vibrant and diverse culture and experience first-hand the art that made it famous around the world.

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Our bestselling UK tours

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Sign for a full-day trip to visit three iconic attractions in England including the UNESCO World...

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  • eligible with a VisitBritain Gift Card
From:
€125.00
England
Bestseller
Stonehenge on a blue sky day

Discover all the secrets of the wonderful city of Bath in this tour designed for small groups

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  • Subscriber offer
From:
€25.00
Bath
the_bridgerton_bath_walking_tour_the_expert_guide

Enjoy a unique trip around London combined with a sumptuous afternoon tea on a luxury bus

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  • eligible with a VisitBritain Gift Card
  • Subscriber offer
From:
€59.00
London
The English Tea Bus provides service for the Golden Tour's Panoramic Tour of London

Explore the world-famous Stonehenge - a unique prehistoric monument and World Heritage Site in...

From:
€34.00
England
Landscape view of the Stonehenge monument at sunset

Best attractions and tours in London

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Discover the story and secrets behind Shakespeare's iconic open-air London theatre in this...

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From:
€27.00
London
A tour group being guided around Shakespeare's Globe

Witness this traditional ceremony from a fantastic spot and visit some iconic spots of Central...

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  • Subscriber offer
From:
€18.00
London
Changing of the guards at Buckingham Palace

Discover the secret London locations that inspired J.K. Rowling’s Harry Potter’s stories with this...

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From:
€18.00
London
Tour member holding trolley at Platform 9 3/4

Discover London's most iconic landmarks on a Hop-On Hop-Off open-top sightseeing bus

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Coming soon
London
London Discovery _ Tootbus _ Hop on hop-off tour _ Original Tour (March 2012)

Top stadium tours in the UK

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Go behind the scenes at the world-famous Anfield Stadium, home to Liverpool Football Club

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  • Subscriber offer
From:
€32.00
England
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Discover what is behind the scenes at Tottenham Hotspur Stadium and explore this immersive, self...

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From:
€38.00
London
A crowd of visitors to Tottenham Hotspurs' home ground photograph the amazing stadium

Come and enjoy an unrivalled stadium tour experience at the Ethiad Stadium in Manchester, where...

From:
€30.00
England
The Ethiad stadium visited by a group close to the pitch

Follow in the footsteps of the biggest names in sports and music with a behind-the-scenes tour

From:
€34.00
London
Walking out onto the pitch at Wembley Stadium

Walking tours in London

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Discover the secret London locations that inspired J.K. Rowling’s Harry Potter’s stories with this...

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  • eligible with a VisitBritain Gift Card
From:
€18.00
London
Tour member holding trolley at Platform 9 3/4

Discover hidden parts of London, away from the usual tourist trail, on a unique and unusual tour

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From:
€24.00
London
Bestseller
Tour group walking around Cecil Court

Join our Beatles Magical Mystery London Walking Tour of Marylebone and Abbey Road for the very best...

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From:
€19.00
London
abbey road sign in london

Join the Paddington Tour to delve into the world of your favorite children's book character

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From:
€22.00
London
Paddington Bear™ London Walking Tour _ Brit Movie Tours

Top Bath tours

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Explore three of the UK’s most popular attractions on this day tour

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  • Subscriber offer
From:
€102.00
London
The long walk with Windsor Castle in the background

Discover all the secrets of the wonderful city of Bath in this tour designed for small groups

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  • eligible with a VisitBritain Gift Card
  • Subscriber offer
From:
€25.00
Bath
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The ever-evolving Jane Austen Centre pays homage to the life and work of the world-renowned writer

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From:
€15.00
England
man dressed in victoria dress

Our favourite family attractions in the UK

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With over 40 rides and attractions, a zoo and SEA LIFE centre home to over 1,000 animals...

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From:
€38.75
London
Jumani themed roller coasters front gates at Chessington World of Adventures

Whether you're seeking exhilarating adrenaline-fueled adventures or creating memorable family...

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From:
€41.25
England
Bestseller
The Smiler ride at Alton Towers against a sunset background seems rather spooky

A guided walking tour exploring Harry Potter London locations, led by magic and non-magic folk

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  • eligible with a VisitBritain Gift Card
From:
€21.00
London
Platform 9 3/4 at King's cross station

Enjoy a day out with the whole family at Castle Hil in Dudley and discover a variety of endangered...

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From:
€25.00
Central England and the Midlands
Bestseller
A family of orangatangs hold each other close on a sunny day at Dudley Zoo

Discover Britain's rich history

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Discover the story and secrets behind Shakespeare's iconic open-air London theatre in this...

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  • e-voucher
From:
€27.00
London
A tour group being guided around Shakespeare's Globe

Explore the birthplace and childhood home of Queen Victoria and home to young royals since the 17th...

From:
€25.00
London
The interior of Kensington Palace

Discover hidden parts of London, away from the usual tourist trail, on a unique and unusual tour

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  • eligible with a VisitBritain Gift Card
From:
€24.00
London
Bestseller
Tour group walking around Cecil Court

Join this fantastic afternoon tour with an expert guide and go on a historical journey through...

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From:
€131.00
London
Crown Jewels of London tour with River Cruise

Dive into the UK's vibrant culture

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Discover the incredible stories and achievements of Britain's World War Two Codebreakers, in the...

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From:
€32.00
South East England
Bletchley Park from the outside with a blue sky and rounded green lawn
Credit: Bletchley Park Trust

Discover the story and secrets behind Shakespeare's iconic open-air London theatre in this...

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  • e-voucher
From:
€27.00
London
A tour group being guided around Shakespeare's Globe

Join our Beatles Magical Mystery London Walking Tour of Marylebone and Abbey Road for the very best...

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  • eligible with a VisitBritain Gift Card
From:
€19.00
London
abbey road sign in london

Enjoy a unique trip around London combined with a sumptuous afternoon tea on a luxury bus

tagged with 
  • eligible with a VisitBritain Gift Card
  • Subscriber offer
From:
€59.00
London
The English Tea Bus provides service for the Golden Tour's Panoramic Tour of London

Top day trips and tours in the UK

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Explore stunning English countryside with this bus tour around Oxfordshire and Shakespeare's...

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  • Subscriber offer
  • eligible with a VisitBritain Gift Card
From:
€102.00
England
Warwick Castle exterior

Discover over 900 years of royal history at the ancestral home of the British monarchy with this...

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  • Subscriber offer
From:
€74.00
London
A view of the front of Windsor Castle

Visit some of the most important historic spots of Scotland and enjoy a whisky to complete the...

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From:
€65.00
Scotland
stirling castle

Explore key locations from Game of Thrones and Northern Ireland in this bus tour from Belfast.

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From:
€48.00
Belfast
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Our bestselling experiences

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